YouTube Shorts analytics
YouTube Shorts analytics: rhythm, median views and the formats that work
- Price
- Free plan: 100 credits, no card. One analysis uses about 54 credits.
- What you get
- For up to 30 recent Shorts: posting rhythm (Shorts per week) and date of the latest Short, median views, median views per 1,000 subscribers, median engagement rate ((likes + comments) ÷ views), median views by topic or format, the five best Shorts, what the weakest share, a one-line comparison with long-form videos and three ideas for the next Shorts.
- Coverage
- Any public YouTube channel (@handle or channel link). YouTube Studio data such as watch time, swipe-away rate or revenue is not available.
- Time to report
- Usually 3–5 minutes.
- Account
- Sign-in with Google required to run it. You can read the example and fill in the form without an account.
Enter a channel link or @handle. Nolyn reads the channel's recent Shorts one by one, with publish date, views, likes and comments, and calculates Shorts-only figures: posting rhythm, median views, views per 1,000 subscribers and engagement rate. It groups the Shorts by format, compares them with the channel's long-form videos and suggests the next Shorts to make.
Example: Gymshark's YouTube ShortsHow do you analyze a channel's YouTube Shorts?
Read the channel's recent Shorts one by one and work out Shorts-only figures: posting rhythm, median views, views per 1,000 subscribers and engagement rate, then group them by format. In Nolyn's October 19, 2026 run for @gymshark, the median of 30 Shorts was 21,710 views (29.9 per 1,000 subscribers) and the latest Short was from July 22, 2025.
What you get
Shorts-only figures
Which formats carry the channel
What to post next
Example: Gymshark's YouTube Shorts
A real run on October 19, 2026 for @gymshark (727K subscribers, 438 videos): Nolyn took the 30 most recent of the 48 Shorts the channel feed returned and read each one's details. They were published between June 7, 2023 and July 22, 2025.
Median views per Short
21,710
30 Shorts; long-form median 58K (26 videos)
Views per 1,000 subscribers
29.9
727K subscribers
Median engagement rate
2.4%
(likes + comments) ÷ views, 29 Shorts
Latest Short
July 22, 2025
19 Shorts Sep 2024–Jul 2025, 0.42 a week
| Format | Shorts | Median views | Best Short and views |
|---|---|---|---|
| “Guess the secret …” game show clips | 9 | 30,659 | Secret bodybuilder: 6,272,651 |
| HIIT IT OFF dating show clips | 11 | 14,665 | “How are you chatting me up?”: 51,370 |
| Athlete news and announcements | 6 | 21,709 | Cbum press conference: 37,043 |
| Home gym and challenges | 2 | 15,253 | Stairmaster challenge: 18,295 |
| Other creator clips | 2 | 47,184 | “Protein is protein”: 47,904 |
The 30 Shorts grouped by format, sorted by number of Shorts. Median views per group; the best Short in each group links to it. Views are YouTube's exact counts read on October 19, 2026 (one Short only had the feed's rounded 16K).
Gymshark has not posted a Short since July 2025
A typical Short gets 21.7K views, 30 per 1,000 subscribers
One game-show clip outdid everything else
The newest series was the weakest
Every figure on this page was recomputed from the channel, Shorts feed and video-detail responses saved from this run. 29 of the 30 detail requests returned data; the engagement rate uses those 29. Nolyn's report put two unrelated creator clips in the game show group (11 Shorts, median 31.7K); this page counts only the 9 “Guess the secret …” clips. Engagement rate is (likes + comments) ÷ views; watch time and retention are only in YouTube Studio.
Run it for your own product or accountHow it works
Read the channel
Subscribers and total videos from the channel page.
Read each Short
Up to 30 recent Shorts, each with publish date, views, likes and comments.
Calculate Shorts-only figures
Posting rhythm, median views, views per 1,000 subscribers and median engagement rate, plus a comparison with recent long-form videos.
Group and suggest
Median views per topic or format, the best and weakest Shorts, and three ideas for what to post next.
Who uses YouTube Shorts analytics
Brands planning Shorts
Agencies vetting creators
Creators reviewing their Shorts
What it cannot do
Nolyn reads public data: views, likes, comments and publish dates. It cannot see YouTube Studio analytics such as watch time, average view duration, swipe-away rate, traffic sources or Shorts revenue. It analyzes up to 30 recent Shorts per run. Topic and format groups are Nolyn's reading of the titles, so check them against the videos.
Questions
How do I see analytics for YouTube Shorts?
For your own channel, YouTube Studio shows Shorts analytics under Content → Shorts, including watch time and swipe-away rate. For any other channel, only public figures are available: views, likes, comments and dates. Nolyn reads those for up to 30 recent Shorts and works out the medians.
Can I analyze someone else's Shorts?
Yes. Enter any public channel's link or @handle. The sample on this page is Gymshark's channel.
Why look at Shorts separately from long-form videos?
Shorts and long-form videos get views in different ways, so mixing them hides both. In the Gymshark sample, the median Short got 21.7K views and the median recent long-form video 58K.
What is a good engagement rate for YouTube Shorts?
There is no single benchmark; compare a channel with its own Shorts and with similar channels. Gymshark's Shorts had a median of 2.4%, with the top game-show clip at about 8.2%.
How many Shorts should a channel post per week?
The tool reports the channel's actual rhythm and how views changed with it, not a rule. Gymshark posted about 0.42 Shorts a week in its last active stretch and none in the 15 months before the run.
What is the difference from the YouTube channel analyzer?
The channel analyzer covers long-form videos and Shorts side by side. This tool reads each Short's details and goes deeper on Shorts only: rhythm, the latest Short, format groups and what to post next.
Is there a free YouTube Shorts analytics tool?
You can start free: new accounts get 100 one-time credits, no card required. One analysis like this uses about 54 credits, so the free credits cover about 1 runs. Paid plans add monthly credits.
Do I need to sign up?
To run it, yes: sign in with Google. It is free and asks for no card. You can read the example and fill in the form before signing in.
Related tools
All toolsYouTube Video Analyzer
Views against the channel, comment themes and structure.
YouTube Channel Analyzer
Upload rhythm, views per video and what performs on a channel.
YouTube Competitor Analysis
Compare channels' rhythm, views and topic gaps.
Engagement Rate Calculator
Free TikTok, Instagram and YouTube engagement rate, no sign-up.
YouTube Channel Finder
Channels in a niche with subscribers and median recent views.
Influencer Search
Find creators for your brand with source-backed research.
Ecommerce research guides & examples
Browse all resourcesResearch example
Stanley vs Owala vs HydroJug: what 447,586 Amazon ratings say about leaks and durabilityAmazon review analysis of 5 best-selling insulated tumblers: 73% of Stanley Quencher leak mentions are negative; durability is Owala's and HydroJug's weak spot.
Research example
KKV and MINISO best sellers in China: what 31 popular Xiaohongshu posts showWhat shoppers in China like at KKV and MINISO, from 31 popular Xiaohongshu (RedNote) posts: nail polish and must-buy lists at KKV, a guava lip balm at MINISO.
Research example
TikTok search trends, October 2026: 28 product searches with too few videosWhat people in the US searched on TikTok in October 2026, and where videos are missing: 28 product searches with popularity, 7-day trend and video counts.
Research example
How many followers do you need to sell on TikTok Shop?Sellers need no followers; affiliates need 1,000 (5,000 to lift limits). In our data, 27 of 74 product videos with 500K+ plays came from accounts under 10K.
Comparison
Kalodata alternatives: free and cheaper options, from EchoTik and FastMoss to AI researchFree and cheaper Kalodata alternatives compared on data, history, price and limits, checked on each official site: EchoTik's free plan, FastMoss, an AI research option, and where PiPiAds fits.
Comparison
FastMoss vs Kalodata: pricing, data and which to chooseFastMoss vs Kalodata compared on data scale, history, pricing, limits and extras, checked on both official sites, plus what sellers say on Reddit and where EchoTik and an AI research tool fit.
Comparison
FastMoss: what it is, what it costs and who it fitsWhat FastMoss is, Basic, Pro and Ultimate pricing (monthly and yearly), history and daily limits by plan, the 7-day free trial, and the 20 regions it covers. Checked on fastmoss.com on October 18, 2026.
Comparison
Kalodata pricing: what it costs, the free trial and cheaper optionsHow much is Kalodata? Monthly plans from its own App Store listing (US Basic $45.99, US Standard $99.99), how the 7-day free trial works, who it fits and cheaper or free options. Checked October 17, 2026.
Comparison
EchoTik: what it is, what the free plan covers and what it costsWhat EchoTik is, what the free plan includes, Basic, Pro and Enterprise pricing ($13.9 to $57 a month), history and daily limits by plan, regions and refunds. Checked on echotik.live on October 18, 2026.
Comparison
Shoplus has shut down: what it was, refunds and where to go nextShoplus, the TikTok analytics tool, stopped all services on September 18, 2026. What it offered, its last prices, the refund window, and alternatives with checked pricing. Checked on shoplus.net on October 18, 2026.
Comparison
Fakespot alternatives in 2026: Amazon review checkers that still workFakespot shut down on July 1, 2025. We checked which Amazon fake review checkers still work in October 2026: Null Fake, SureVett, RateBud and more.
Guide
TikTok Shop fees explained (2026): what US sellers actually payTikTok Shop US fees in 2026: 6% referral fee on price plus shipping, affiliate commission, shipping and FBT fees, with a worked $30 example and sources.