Best resell sites

The best resell sites and apps in 2026, with each one's seller fees

Updated October 30, 2026 · Nolyn research team

There is no single best resell site: the right one depends on what you sell, how much work you want per sale, and how much of the price the platform keeps. So this list puts the fee first. For every site we read the seller fee on the platform's own US pages and, where the rules allow, priced the same order on each: a $25 item with $5 shipping paid by the buyer, no sales tax. The figures use the same rules as our Depop, Mercari, Whatnot, Poshmark and Etsy fee calculators, and every row says when we checked it. Fees change often: since September 2026 alone, Whatnot moved to tiered commission, and OfferUp stopped shipping a year ago.

What are the best sites and apps to resell on?

On fees, for the same $25 item with $5 shipping (official US pages checked October 22–30, 2026): Depop $1.44, TikTok Shop $1.80, Mercari $3.00, Whatnot $3.17, Etsy $3.30, eBay $4.48, Poshmark $5.00 and Amazon $5.49. Vinted charges sellers nothing and OfferUp is now local-only and fee-free. Then pick by what you sell: clothes on Depop, Poshmark, Vinted or ThredUp; cards on Whatnot or eBay; designer menswear on Grailed; almost anything on eBay or Mercari.

Check the new price before you buy stock to resell

Name a product and Nolyn reads the current Amazon US best sellers for it: price range, ratings, Best Sellers Rank and Amazon's "bought in past month" label, so you know what your resale has to beat. New accounts get 100 free credits.

Research a product on Amazon

How we checked

Seller fees, the base they are charged on (item only, item plus shipping, or including sales tax) and minimums were read on each platform's own US help, fee or pricing pages, mostly on 2026-10-30; the TikTok Shop and Amazon rows are from October 22 and 28. Where a page did not state something, we say so instead of quoting third-party figures.
"Same $25 sale" is a $25 item with $5 shipping paid by the buyer and no sales tax, at the standard rate for a new seller: no ads, boosts or volume discounts. Where a platform's rules make that order impossible (OfferUp no longer ships) or its fee base is not stated clearly enough to compute (Grailed's processing, StockX's minimum), we show the rule instead of a number.
We did not sell on these platforms for this page, so descriptions of what sells there are taken from each platform's own pages, not from sales data.
Left out: Facebook Marketplace (its fee article is not available from our location, so we could not read the fee on an official page), The RealReal and Swappa (their fee pages are behind a bot check) and Kidizen (its domain is parked).
Nolyn is included for one job only, checking what a product sells for new on Amazon US and TikTok Shop US before you buy it to resell. It is not a resell site and is not ranked against them.

Overview

Site or app	Seller fee	Same $25 sale	What sells there
Depop	No selling fee in the US; 3.3% + $0.45 processing on item, shipping and tax	$1.44	Secondhand and vintage fashion
TikTok Shop	6% referral fee on the customer payment incl. shipping; 5% for pre-owned (checked 2026-10-22)	$1.80 ($1.50 pre-owned)	New products sold through videos and live streams
Mercari	10% of item and buyer-paid shipping; no processing fee	$3.00	General secondhand marketplace
Whatnot	8% of the item price (Coins 4%), lower from $15,000 a 4-week period; 2.9% + $0.30 processing	$3.17	Live shows: sports and trading cards, collectibles, coins, fashion
Etsy	$0.20 listing + 6.5% of item and shipping + 3% + $0.25 processing	$3.30	Handmade, vintage and craft supplies
eBay	13.6% of the total incl. shipping and tax + $0.40 per order (most categories); 250 free listings a month	$4.48	Almost anything: collectibles, parts, electronics, sneakers, fashion
Poshmark	$2.95 under $15, 20% from $15; buyer pays the $6.49 label	$5.00	Fashion, home decor and beauty
Amazon	15% referral fee (most categories) + $0.99 per item on the Individual plan (checked 2026-10-28)	$5.49 ($4.50 Professional)	New products: retail arbitrage and wholesale
Grailed	6% under $120 (min $1.99), 9% from $120, + 3.49% + $0.49 processing	Rule only	Designer, streetwear and classic menswear and womenswear
StockX	9% transaction fee at Level 1 (7% at Level 5) + 3% processing; $5.00 minimum	Rule only	Items StockX verifies before they ship to the buyer
ThredUp	Consignment: you get 3% of a $5 sale up to 80% of a $200 sale	15% of a $20 sale	Women's and kids' clothes, handbags, shoes, accessories; no men's
Vinted	No selling fees	$0.00	Women's, men's and kids' clothing, designer, home, electronics
OfferUp	No fees on in-person sales; shipping ended 10/21/2025	Local only	Local pickup: furniture, appliances, tools, phones

Seller fees from each platform's own US pages, checked on 2026-10-30 unless the row says otherwise. Same $25 sale = $25 item + $5 buyer-paid shipping, no tax, standard rates.

The resell sites and apps, one by one

1. Depop

Best for: the lowest fee on secondhand and vintage clothesPrice: No selling fee for US sellers; 3.3% + $0.45 payment processing; 12% boosting fee if you boost (checked 2026-10-30)

Depop dropped its selling fee for sellers in the US, the UK and Australia, so the only charge on a normal sale is payment processing: 3.3% + $0.45 on the item, the shipping and any tax. On the $30 order that is $1.44, the lowest of the sites we could price. If you boost a listing, Depop adds 12% of the item price when it sells through the boost, $3.00 on a $25 item. Buyers pay Depop's separate Marketplace fee of up to 5% + $1. Depop's Help Centre also says eBay is acquiring Depop and the brand stays separate.

Pros

$1.44 on the $30 order, the lowest here
No selling fee, just processing
Boosting is optional and paid only on boosted sales

Cons

12% more on boosted sales
Processing is charged on shipping and tax too
Mostly fashion

Depop website

2. TikTok Shop

Best for: new products that sell through short videos, and pre-owned items at 5%Price: 6% referral fee on the customer payment including shipping; 5% for pre-owned (checked 2026-10-22)

TikTok Shop charges US sellers a referral fee on what the customer pays, including shipping: 6% for most categories, $1.80 on the $30 order, and 5% for pre-owned goods and fine jewelry. Affiliate creators who sell your product take a commission on top, which you set. It suits resellers of new, low-priced products that demonstrate well on video; check what already sells in our [TikTok Shop best sellers](/case-studies/tiktok-shop-best-sellers) data.

Pros

$1.80 on the $30 order
5% for pre-owned
Videos and creators bring buyers

Cons

Creator commission on top
Needs video content to sell
Mostly new products

TikTok Shop website

3. Mercari

Best for: general secondhand items when the buyer pays shippingPrice: Flat 10% of the item and buyer-paid shipping; no processing fee; buyers pay 3.6% Buyer Protection (checked 2026-10-30)

Mercari charges one fee, 10% of the completed item price plus any shipping the buyer pays, and no payment processing fee. On the $30 order that is $3.00. You buy the label, either from the shipping the buyer paid or out of your own pocket if you offer free shipping. Payouts by ACH are free; Instant Pay costs $3. Mercari takes less than Poshmark at every price when the buyer pays shipping; see [Poshmark vs Mercari](/compare/poshmark-vs-mercari) for where Poshmark's prepaid label wins.

Pros

One flat 10% fee, no processing
$3.00 on the $30 order
Free ACH payouts

Cons

You pay for the label
10% also applies to buyer-paid shipping
Buyers pay 3.6% more at checkout

Mercari website

4. Whatnot

Best for: trading cards, collectibles and fashion sold in live showsPrice: 8% commission on the item price under $15,000 of sales in a 4-week period (Coins 4%), plus 2.9% + $0.30 processing (checked 2026-10-30)

Whatnot is a live-shopping app: you run shows, buyers bid or buy in real time, and Whatnot sends a prepaid label. Since September 21, 2026 commission depends on your sales in the last four-week period and the category: 8% for most categories to start, falling to between 4% and 6.5% from $500,000, and 4% for coins. Commission skips shipping and tax, but 2.9% + $0.30 processing applies to all of it: $3.17 on the $30 order. Compare it with eBay in [Whatnot vs eBay](/compare/whatnot-vs-ebay).

Pros

$3.17 on the $30 order
Auctions or Buy It Now in live shows
Rates fall with volume

Cons

Most sales need you live on camera
$0.30 per order hurts cheap items
Narrower categories than eBay

Whatnot website

5. Etsy

Best for: vintage and handmade goodsPrice: $0.20 per listing, 6.5% transaction fee, 3% + $0.25 processing; Offsite Ads 15% or 12% when they bring the sale (checked 2026-10-30)

Etsy only allows handmade goods, vintage items and craft supplies, so resellers use it for vintage. You pay $0.20 to list, 6.5% of the item and shipping, and 3% + $0.25 processing on the total including tax: $3.30 on the $30 order. When a buyer arrives through Etsy's Offsite Ads, 15% more is charged (12% once a shop passes $10,000 a year), capped at $100 an order.

Pros

$3.30 on the $30 order
Buyers search Etsy for vintage
No monthly plan

Cons

Only handmade, vintage and craft supplies
$0.20 per listing and renewal
Offsite Ads can add 15%

Etsy website

6. eBay

Best for: almost anything, and listings that sell without youPrice: 13.6% of the total incl. shipping and tax + $0.40 per order for most categories; trading cards 13.25%; athletic shoes 8% from $150 (checked 2026-10-30)

eBay is the widest resale marketplace in the US, with fixed-price listings and auctions in every category. The final value fee is a share of everything the buyer pays, including shipping and sales tax: 13.6% for most categories plus $0.40 per order, $4.48 on the $30 order. Payment processing is included. Some categories differ: trading cards pay 13.25%, and athletic shoes of $150 or more pay 8% with no per-order fee. The first 250 listings a month are free.

Pros

Every category, auctions and fixed price
Listings sell around the clock
8% on sneakers from $150

Cons

$4.48 on the $30 order
Fee includes shipping and sales tax
Extra fees for below-standard accounts

eBay website

7. Poshmark

Best for: clothes under about $50 when you want the buyer to pay the labelPrice: Free to list; $2.95 under $15, 20% from $15; buyer pays $6.49 for the label (checked 2026-10-30)

Poshmark has the simplest fee and the highest percentage: $2.95 on sales under $15 and 20% from $15, so $5.00 on a $25 item. In exchange the buyer pays a flat $6.49 for a prepaid label covering up to 5 lb, so postage never comes out of your sale. If you would otherwise offer free shipping on Mercari, Poshmark leaves you more below $50.

Pros

Buyer pays the $6.49 label
Free to list
Flat label up to 5 lb

Cons

20% from $15
$2.95 is 29.5% of a $10 sale
A $15.00 sale leaves less than $14.99

Poshmark website

8. Amazon

Best for: reselling new products in volume (retail arbitrage, wholesale)Price: 15% referral fee for most categories ($0.30 minimum) + $0.99 per item on Individual, or $39.99 a month on Professional (checked 2026-10-28)

Amazon is where resellers of new products go for volume: retail arbitrage, online arbitrage and wholesale. The referral fee is 15% for most categories on the item plus delivery, $4.50 on the $30 order, plus $0.99 per item on the Individual plan ($5.49 in all); the Professional plan replaces the $0.99 with $39.99 a month. Fulfillment by Amazon fees are on top. Before you buy stock, check demand: our [products to resell](/case-studies/products-to-resell/2026-10) list ranks 47 product types under $25 by Amazon's "bought in past month" figures.

Pros

The largest pool of buyers for new products
FBA handles storage and shipping
Professional plan drops the $0.99 per item

Cons

$5.49 on the $30 order on Individual
FBA and storage fees on top
Category and brand approvals

Amazon website

9. Grailed

Best for: designer, streetwear and classic menswearPrice: 6% under $120 ($1.99 minimum), 9% from $120, plus 3.49% + $0.49 US processing (checked 2026-10-30)

Grailed changed its commission for sales from May 20, 2026: 6% under $120, with a $1.99 minimum, and 9% at $120 and above. Commission is charged on the listing price plus the shipping you charge, unless you use a Grailed Label. Payment processing is separate: 3.49% + $0.49 for US payments once you are set up with Stripe. Its own categories are luxury designers, streetwear drops, high-end classic menswear and womenswear, and mass-market and vintage.

Pros

6% under $120
Buyers looking for designer and streetwear
Grailed Label keeps shipping out of the commission

Cons

$1.99 minimum commission
3.49% + $0.49 processing on top
Narrow focus

Grailed website

10. StockX

Best for: items you want verified before the buyer gets themPrice: 9% transaction fee at Seller Level 1, down to 7% at Level 5, plus 3% processing; US minimum $5.00 (checked 2026-10-30)

StockX runs a Verified Marketplace: you ship the item to StockX, it checks it, then sends it to the buyer. Sellers pay a transaction fee by Seller Level, 9% at Level 1 down to 7% at Level 5 (800 sales or $100,000 a quarter), plus 3% payment processing, with a $5.00 minimum in the US. That minimum makes cheap items expensive, so StockX suits higher-priced pieces.

Pros

Buyers trust verified items
Rates fall with volume
Clear fee table by Seller Level

Cons

$5.00 minimum fee
12% in all at Level 1
You ship to StockX first

StockX website

11. ThredUp

Best for: clearing out clothes without listing them yourselfPrice: Consignment: 3% of a $5 sale up to 80% of a $200 sale; Standard service fee shown as $0.00 (from $14.99), Premium $34.99 (checked 2026-10-30)

ThredUp is consignment, not a marketplace: you send a bag of clothes, ThredUp photographs, prices and sells them, and you get a share of each sale that grows with the price, 3% of a $5 sale, 15% of $20, 30% of $50, 60% of $100 and 80% of $200. The service fee is taken from earnings after items sell; the Standard fee was shown as $0.00, struck through from $14.99, on the day we checked. ThredUp takes women's and kids' clothes, handbags, shoes and accessories, not men's clothing.

Pros

No photos, listings or shipping per item
Good for bulk clear-outs
Share rises to 80% on expensive items

Cons

3% of a $5 sale, 15% of $20
ThredUp sets the price
No men's clothing

ThredUp website

12. Vinted

Best for: selling clothes with no seller feePrice: No fees for selling; optional paid Bumps (checked 2026-10-30)

Vinted's US help page says there are no fees for selling and you can list as many items as you like; paid Bumps to promote a listing are optional. We did not check what buyers pay. Its catalog covers women's, men's and kids' clothing, designer, home, electronics, books and media, and hobbies and collectibles. Withdrawals go to a US bank account in dollars.

Pros

No seller fee
Unlimited free listings
Clothing for women, men and kids

Cons

Paid Bumps for visibility
Buyer charges not checked here
Mostly clothing

Vinted website

13. OfferUp

Best for: bulky items sold locally, fee-freePrice: No fees on in-person sales; 200 free listings a month, lower in some categories (checked 2026-10-30)

OfferUp stopped shipping: new listings became local-only on September 23, 2025, and shipping was removed from existing listings on October 21, 2025. What remains is a US-only local marketplace with no fees or commission on in-person sales, 200 free listings a month (fewer in some categories, such as 15 for appliances and phones) and paid promotions. Any blog quoting an OfferUp shipping fee is out of date.

Pros

No fees on local sales
Good for furniture, appliances and tools
US-only, local buyers nearby

Cons

No shipping at all
Local buyers only
Listing limits in some categories

OfferUp website

14. Nolyn

Best for: checking what a product sells for new before you buy it to resellPrice: Credits per task; 100 free credits at sign-up; Plus $19/mo for 1,500 credits, Pro $49/mo for 4,000

Nolyn is not a resell site and has no data from Depop, Mercari, Whatnot, eBay, Poshmark or the others here: it cannot show sold listings or resale prices. It reads live Amazon US and TikTok Shop US listings, so you can check the new price and demand before you buy stock to flip. Our October 2026 [products to resell](/case-studies/products-to-resell/2026-10) list is built that way: 510 Amazon US listings under $25, with meat thermometers (median $9.99, 228,000+ bought in the past month) at the top.

Pros

Real Amazon US and TikTok Shop US prices and demand
Pay per task
Works for any product you name

Cons

No resale-platform data
Not a place to sell
Research per question

Research a product on Amazon

Which resell site for which item

Fees matter less than buyers: an item sells faster, and for more, where people already look for it. These are the matches each platform's own pages point to, with the fee on the same $25 sale where we could compute it.

You sell	Start with	Also try
Women's and kids' clothes	Depop ($1.44) or Poshmark ($5.00, buyer pays label)	Vinted (no seller fee), ThredUp for bulk
Menswear, designer and streetwear	Grailed (6% under $120)	eBay, Depop
Sneakers of $150 or more	eBay (8%, no per-order fee)	StockX (verified), Grailed
Trading cards and collectibles	Whatnot ($3.17)	eBay (13.25% on cards)
Vintage and handmade	Etsy ($3.30)	eBay, Depop
New products bought to flip	Amazon ($5.49 Individual) or TikTok Shop ($1.80)	eBay, Mercari
Furniture and bulky items	OfferUp (local, no fees)	eBay local pickup
A bit of everything	Mercari ($3.00)	eBay ($4.48)

Why the same 10% is not the same everywhere

A fee's base matters as much as its rate. Whatnot's commission is on the item price only; Mercari's 10% includes the shipping the buyer pays; eBay's 13.6% includes shipping and sales tax. So on the $30 order eBay charges 13.6% of $30, not of $25. Fixed parts matter on cheap items: Depop's $0.45, Whatnot's $0.30 and eBay's $0.40 are small on a $100 sale and large on a $5 one, and Poshmark's flat $2.95 is 29.5% of a $10 sale.

Who pays for shipping changes what you keep too. On Poshmark the buyer pays $6.49 for the label; on Mercari, eBay and Depop you buy the label from what the buyer paid. Work out your own sale in the Depop, Mercari, Whatnot, Poshmark or Etsy fee calculators, and check your margin with the markup calculator.

Which one should you choose?

You want the lowest fee on secondhand clothes: Depop ($1.44 on a $25 + $5 sale) or Vinted (no seller fee)
You want the buyer to pay the shipping label: Poshmark ($6.49 flat)
You sell cards or collectibles and can go live: Whatnot
You want one place for almost anything: eBay or Mercari
You flip new products in volume: Amazon or TikTok Shop
You want to clear a wardrobe without listing each item: ThredUp
You want to check new prices and demand on Amazon US or TikTok Shop US before you buy stock: Nolyn (100 free credits)

Check the new price before you buy stock to resell

Research a product on Amazon

Questions

Which resell site has the lowest fees?

Of the sites that ship, Depop: no selling fee for US sellers, only 3.3% + $0.45 processing, $1.44 on a $25 item with $5 shipping (checked October 30, 2026). Vinted's US site says there are no fees for selling, and OfferUp charges nothing on local in-person sales.

What is the best app to resell clothes?

Depop has the lowest fee ($1.44 on a $25 + $5 sale), Poshmark has buyers paying a flat $6.49 label but takes $5.00, and Vinted charges sellers nothing. For designer menswear and streetwear, Grailed (6% under $120). To clear clothes in bulk, ThredUp consignment.

Is eBay or Mercari better for reselling?

Mercari takes less: $3.00 against $4.48 on eBay for a $25 item with $5 shipping. eBay has more categories, auctions and an 8% rate on sneakers from $150; Mercari has one flat 10% fee and no processing charge.

Does OfferUp still ship items?

No. OfferUp's help center says new listings became local-only on September 23, 2025 and shipping was removed from existing listings on October 21, 2025. It charges no fees or commission on in-person sales.

What are the best reselling apps for beginners?

Mercari (one flat 10% fee, $3.00 on a $25 + $5 sale) and Depop ($1.44) are the simplest to start on; Poshmark is simplest on shipping, since the buyer pays the $6.49 label. Whatnot sells mostly through live shows, and StockX's $5.00 minimum suits pricier items.

What sells best on resell sites?

It depends on the site: clothes on Depop, Poshmark and Vinted, cards and collectibles on Whatnot and eBay, designer menswear on Grailed, new products on Amazon and TikTok Shop. For new products, our products to resell list ranks 47 product types under $25 by Amazon US demand (October 2026).

Sources

Research, tools and guides by goal

Browse all resources

Real-data case studies, tools and guides, grouped by what you came to do: sourcing, influencer marketing or selling on marketplaces.

Sourcing and trends (buyers and shops)

See which products and trends are selling now, with real TikTok, RedNote and Amazon data.

Research example

Cheap products to resell in November 2026: the best items to flip under $25, 45 product types ranked by demand

Cheap products to resell and the best items to flip, ranked by Amazon US demand on November 1, 2026: 357 listings under $25 in 45 product types, with the most you can pay for a 30% margin.

Research example

Trending dropshipping products on TikTok Shop US, November 1, 2026: 37 listings at $20–$150 with units sold, units added since October 20, and the most you can spend on product and shipping.

Research example

Trending pet products, November 2026: 10 Amazon US pet best-seller lists (474 products) and TikTok Shop US, with price bands and new listings climbing.

Research example

Trending jewelry in November 2026 from 250 Amazon US women's jewelry best sellers and TikTok Shop US: the earrings, necklaces, bracelets and rings selling now.

Research example

Trending toys 2026 before Black Friday: 250 Amazon US toy best sellers and TikTok Shop US stuffed animals (Nov 1, 2026), with prices, brands and new listings.

Research example

Best selling candles, November 2026: types, scents and prices on Amazon

Best selling candles on Amazon US on November 1, 2026: the top 50 by type, price and scent, plus monthly sales badges and what candles cost to buy wholesale.

Research example

Trending keychains, stickers and bag charms in November 2026: 100 Amazon US best sellers and TikTok Shop US sticker listings, with prices and buy costs.

Guide

How to find a supplier for your products in 2026

Use US wholesalers or trade shows for small orders, Alibaba.com or 1688 for factory prices. 56% of priced 1688 listings we checked start at 1 piece.

Comparison

Sites like Alibaba in 2026: 8 alternatives with buyer fees, minimums and protection

8 Alibaba alternatives checked on their own sites on Oct 30, 2026: buyer fees, minimum orders and protection, plus 1688 vs US prices for 9 product types.

Comparison

Alibaba vs AliExpress in 2026: the same 8 products, priced on both

Alibaba vs AliExpress, checked Oct 30, 2026: for 8 products AliExpress cost 2.4x–7.4x Alibaba.com's price, but Alibaba's typical minimum was 10–100 units.

Comparison

Best dropshipping suppliers in 2026: prices, free plans and where they ship from

10 dropshipping suppliers checked on their own sites on Oct 30, 2026: free plans, cheapest paid plans, where products ship from, which deliver in 2-5 days.

Comparison

Poshmark vs Mercari: what you keep from the same sale (2026)

Poshmark vs Mercari on the same $25 sale (fees checked October 30, 2026): Poshmark takes $5.00, Mercari $3.00, and where Poshmark's prepaid label wins.

Comparison

Whatnot vs eBay: what each takes from the same sale (2026)

Whatnot vs eBay on the same $25 sale with $5 shipping (fees checked October 30, 2026): $3.17 on Whatnot vs $4.48 on eBay, plus trading cards and sneakers.

Tool

Markup calculator

Selling price from cost and markup, margin vs markup, wholesale and keystone prices, price after fees.

Tool

Depop fee calculator

Payment processing and boosting fees per sale on Depop US, with your payout.

Tool

Poshmark fee calculator

Poshmark's commission per sale, what you keep and your profit after sourcing cost.

Tool

Whatnot fee calculator

Commission at your tier rate plus payment processing per Whatnot sale, with your payout.

Tool

Mercari fee calculator

Mercari's 10% selling fee per sale, with your payout after the label.

Tool

Sell-through rate calculator

Sell-through rate, eBay STR from sold and active listings, and the break-even rate after fees.

Guide

How to price dropshipping products in 2026

How to price dropshipping products: the price formula after marketplace fees and creator commission, with 13 measured US price-to-wholesale multiples.

Research example

Consumer trends 2026: what US shoppers bought on TikTok Shop, October 20 to November 1

Consumer trends 2026 from sales data: units that 86 TikTok Shop US listings added from October 25 to November 1, compared with October 20–25. Shapewear led.

Research example

Best selling products on TikTok Shop right now: the top 10 by units sold (October 2026)

Top selling products on TikTok Shop US, ranked by the units sold TikTok Shop shows on each listing: 450 listings from 16 searches, collected Oct 20, 2026.

Research example

TikTok search trends, October 2026: 28 product searches with too few videos

Top US TikTok searches in October 2026: a flag dress and Toyota Sequoia 2027 (92), Nike Air Rifts (90). 28 product searches with popularity and videos.

Research example

KKV and MINISO best sellers in China: what 31 popular Xiaohongshu posts show

What shoppers in China like at KKV and MINISO, from 31 popular Xiaohongshu (RedNote) posts: nail polish and must-buy lists at KKV, a guava lip balm at MINISO.

Tool

TikTok Shop Product Research

Compare products and review sourced research.

Tool

Product Validation

Go, caution or no-go for a product idea from Amazon and TikTok data.

Influencers and UGC (brands and agencies)

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Guide

How to find influencers for your brand: where to look, how to vet, who to contact

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Guide

Influencer outreach: how to contact creators, with email and DM templates

How to do influencer outreach: where to reach creators (only 7 of 66 we checked list an email), what to say, 5 email and DM templates, follow-ups and FTC rules.

Guide

Product seeding: what it is, how to run it, and what it looks like on TikTok

What product seeding is, how to run a seeding campaign step by step, and how it looks on TikTok: 45% of 263 US product videos we read had a commission label.

Guide

How to find micro influencers: a step-by-step method with a real example

How to find micro influencers in 7 steps, with a real search: 40 TikTok accounts, 9 in the 10K–100K range, 2 active US creators. Free and paid methods.

Comparison

Free social listening tools in 2026: what is really free, and what it costs after

Free social listening tools checked on each vendor's site on Oct 24, 2026: 5 are free for good, the rest are trials. Limits, cheapest paid plans, AI features.

Comparison

Best UGC platforms for brands in 2026: prices, usage rights and what you get

Best UGC platforms for brands checked Oct 24, 2026: Insense, Trend, JoinBrands, Collabstr, Billo and more, with prices per video, usage rights and free options.

Comparison

GRIN alternatives in 2026: 10 influencer platforms compared, with prices

GRIN alternatives checked on each vendor's site Oct 22, 2026: Upfluence, Aspire, Modash, Heepsy, Shopify Collabs and more, with prices and best fit.

Comparison

Upfluence alternatives in 2026: 9 influencer platforms compared, with prices

Upfluence alternatives checked on each vendor's site Oct 22, 2026: GRIN, Aspire, Modash, Influencity, Heepsy and more, with public prices where they exist.

Tool

Influencer Search

Find creators for your brand with source-backed research.

Tool

Engagement Rate Calculator

Free TikTok, Instagram and YouTube engagement rate, no sign-up.

Tool

Influencer rate calculator

What a creator's fee costs per view and per engagement, the fee at your target CPM and the orders it needs to pay back.

Tool

TikTok Account Analyzer

Vet a creator's engagement rate, steady views and fit for your product.

Best sellers and competitors (marketplace sellers)

Read best-seller rankings, analyse reviews and compare research tools before you list a product.

Guide

Ecommerce competitor analysis: a 5-layer framework and a real example

A 5-layer ecommerce competitor analysis framework and a full worked example: the top 5 Amazon water flossers compared on price, demand, offer and reviews.

Guide

Private label products: what they are, private label vs white label, and where a new brand still fits

What private label products are, private label vs white label, and which of 10 Amazon US categories still have room for a new brand, from best-seller data.

Guide

How to get reviews on Amazon: the allowed ways, what is banned, and how many you need

How Amazon lets sellers get reviews (Request a Review, Vine, the Customer Reviews tool), what is banned, and how many reviews best sellers really have.

Guide

Domestic vs cross-border seller on TikTok Shop US: the advantages of shipping from inside the US

The advantages of being a domestic seller on TikTok Shop US: TikTok's own shipping rules and 20 best-selling products' ship-from, delivery days and ratings.

Comparison

Shopify vs Etsy: what each takes from the same order, with Amazon and eBay (2026)

Shopify vs Etsy, plus Amazon and eBay, on the same $25 order (October 28, 2026): $1.17 vs $3.30 vs $5.49 vs $4.48 in fees, and when Shopify's $39 plan pays off.

Comparison

Amazon vs eBay for sellers: what each takes from the same sale (2026)

Amazon vs eBay seller fees on the same $25 sale with $5 shipping (checked November 2, 2026): eBay $4.48, Amazon $4.50 Professional or $5.49 Individual.

Comparison

TikTok Shop vs Amazon for sellers: fees and prices on the same products (2026)

TikTok Shop vs Amazon for sellers (checked November 2, 2026): $1.80 vs $4.50 in fees on a $25 sale, and TikTok prices higher in 4 of 5 product types.

Tool

Etsy fee calculator

Listing, transaction, processing and Offsite Ads fees per order on Etsy US.

Tool

TikTok Shop fee calculator

Referral fee, affiliate commission and profit per order on TikTok Shop US.

Tool

Landed cost calculator

Cost per unit of an import into the US: freight, duty, customs fees and delivery.

Tool

Reorder point calculator

Safety stock, reorder point, EOQ and days on hand, with Amazon FBA storage cost.

Tool

Customer acquisition cost calculator

CAC, first-order profit, payback in orders, LTV:CAC ratio and the most you can pay per customer.

Tool

ACOS & TACoS calculator

Amazon ACOS, ROAS and TACoS from your ad report, and the break-even ACOS your product's fees allow.

Tool

Amazon Competitor Analysis

Compare the top competitors' prices, sales labels and reviews.

Tool

TikTok Shop Competitor Analysis

Top 5 products for a keyword: price, units sold, reviews and complaints on one page.

Tool

Competitor Price Monitoring

Competitors' prices, coupons and ratings in one table, weekly if you like.

Tool

Amazon product research

Compare products, prices and review evidence

Tool

Amazon review analyzer

What buyers praise and complain about, counted from reviews.

Guide

What is BSR on Amazon? How to read Best Sellers Rank

Amazon BSR (Best Sellers Rank) is a sales rank within a category: lower means more recent sales. How to read it, with real US product ranks from October 2026.

Guide

TikTok Shop fees explained (2026): what US sellers actually pay

TikTok Shop charges US sellers a 6% referral fee on price plus shipping (5% for fine jewelry), no payment fee. Plus affiliate, shipping and refund fees.

Research example

Stanley vs Owala vs HydroJug: what 447,586 Amazon ratings say about leaks and durability

Amazon review analysis of 5 best-selling insulated tumblers: 73% of Stanley Quencher leak mentions are negative; durability is Owala's and HydroJug's weak spot.

Comparison

Jungle Scout vs Helium 10: which Amazon seller tool fits you in 2026

Jungle Scout vs Helium 10 compared on October 23, 2026: plans from $29 vs $99 a month billed yearly, free plan, trial, keyword, sales estimate and PPC tools.

Comparison

Helium 10 alternatives in 2026: 8 Amazon seller tools with prices checked

8 Helium 10 alternatives with prices checked on their own pricing pages on Oct 30, 2026: Jungle Scout from $29/mo yearly, SellerSprite $39, Keepa €29.

Comparison

FastMoss vs Kalodata (Kalodata vs FastMoss): pricing, data and which to choose

FastMoss vs Kalodata (or Kalodata vs FastMoss) compared on pricing, history, limits and extras from both official sites, plus Reddit and where EchoTik fits.

Comparison

Kalodata alternatives: the best free and cheaper Kalodata alternative, from EchoTik and FastMoss to AI research

Kalodata costs $59.99 a month for its US Basic plan (App Store, Oct 28, 2026). Free and cheaper Kalodata alternatives compared on data, history, price and limits: EchoTik, FastMoss and Nolyn.

More guides and research

Our newest pages that are not in a group yet.

Research example

How many followers do you need to sell on TikTok Shop?

Sellers need no followers; affiliates need 1,000 (5,000 to lift limits). In our data, 27 of 74 product videos with 500K+ plays came from accounts under 10K.

Research example

TikTok Shop Brazil statistics 2026

TikTok Shop Brazil made an estimated R$5.3B in GMV in H1 2026. In 1,912 videos (Oct 2026), 46.5% linked a product and 52.8% came from accounts under 10K.

Research example

TikTok engagement rate benchmarks, November 2026: is your video performing well?

Median TikTok engagement rate: 4.47% of views (1,695 videos, 104 accounts, Oct 2026). Plus views vs the account's median: when a video is doing well.

Comparison

FastMoss: what it is, what it costs and who it fits

What FastMoss is, Basic, Pro and Ultimate pricing (monthly and yearly), history and daily limits by plan, the 7-day free trial, and the 20 regions it covers. Checked on fastmoss.com on October 18, 2026.

Comparison

Kalodata pricing: what it costs, the free trial and cheaper options

How much is Kalodata? Monthly plans from its own App Store listing (US Basic $59.99, US Standard $119.99), how the 7-day free trial works, who it fits and cheaper or free options. Checked October 28, 2026.

Comparison

EchoTik: what it is, what the free plan covers and what it costs

What EchoTik is, what the free plan includes, Basic, Pro and Enterprise pricing ($13.9 to $57 a month), history and daily limits by plan, regions and refunds. Checked on echotik.live on October 18, 2026.

Comparison

Shoplus has shut down: what it was, refunds and where to go next

Shoplus, the TikTok analytics tool, stopped all services on September 18, 2026. What it offered, its last prices, the refund window, and alternatives with checked pricing. Checked on shoplus.net on October 18, 2026.

Comparison

Fakespot alternatives in 2026: Amazon review checkers that still work

Fakespot shut down on July 1, 2025. We checked which Amazon fake review checkers still work in October 2026: Null Fake, SureVett, RateBud and more.

Comparison

Later alternatives in 2026: schedulers, analytics and influencer tools compared

Later alternatives checked on each vendor's site Oct 22, 2026: Buffer, Planoly, Metricool for scheduling, plus tools for analytics and influencers.

Comparison

Social Blade alternatives in 2026: stats, history and what each tool tells you

Social Blade alternatives checked Oct 22, 2026: Viewstats and Playboard for YouTube, Exolyt for TikTok, HypeAuditor for audits, and tools that read content.

Guide

Best time to post on TikTok: what 2,369 posts from 52 US brands show

We analysed 2,369 TikTok posts from 52 US brands. Best window: 9 PM–midnight ET; best day Sunday, weakest Friday. Heatmap, method, free data.

Guide

Best time to post on Instagram: what 2,149 posts from 47 US brands show

We analysed 2,149 Instagram posts from 47 US brands. Best: 6–9 AM and 6–9 PM ET; best day Tuesday, weakest Friday. Heatmap, method, data.